Thursday, May 20, 2010

Product Rave: Yaby Liquid Foundation


A month ago, the IMATS (International Makeup Artist Trade Show) came to Vancouver for the first time! I was fortunate enough to attend & couldn't wait to stop by the Yaby Cosmetics booth - a Canadian makeup line developed by Toronto makeup artist, Liz Yu. I purchased six of Yaby's new liquid foundations & one corrector. They carry twelve foundation shades and six correctors all together.

The colours I chose were: Ivory, Buff, Custard, Honey, Pecan, and Caramel. These all have a yellow undertone except for Buff, which has a neutral undertone &; is great for mixing. I also got Daisy - a white corrector that can be used to lighten foundation or as a liquid highlight (no shimmer).

They each come in a 12ml plastic squeeze-tube with 8-8.5ml of product inside - they are designed to be mixed (the tip is removable), so the extra room in the tube allows you to create your own custom shades! And the plastic packaging is ideal for Makeup Artists since you don't have to worry about it breaking & leaking all over your kit. They retail for only $12.50 CAD each and Industry Professionals are eligible to apply for a 20% discount.

I can't even begin to explain how much I LOVE this foundation! The finish is neither matte nor dewy & can be customized with either a luminizer or a mattifying powder. It delivers a very natural looking "my-skin-but-better" look - while still offering full coverage. It is oil-free so it can be used on those with oily/acne-prone skin & at the same time is moisturizing enough for drier skin textures. I've never had a problem with this foundation flaking or going cakey.. it is literally perfect for every skin type! It photographs beautifully & is great for photo shoots, bridal work, or everyday wear. Yaby liquid foundations are a must-have in my kit!

Check out the Yaby Website

xoxo,

1 comments:

  1. Sounds promising, I might have to try it out.

    ReplyDelete